Netflix, or, “How not to change your business model.”

TechCrunch published a piece yesterday about the backlash to Netflix’s recent pricing changes.  This chart really brought it home for me.

With that single act, Netfix’s management brought the public’s perception of their company from rating higher than the next two competitors combined down to parity with the lowest sludge filled sub-basement level occupied by DirecTV.  DirecTV was formally owned by Rupert Murdoch’s News Corporation; <cough> a model of management efficiency and ethics if ever there was one <cough>.

Personally, Netflix is hanging by a thread in our household.  Their support for Windows Media Center, tenuous as it may be, is enough for me to keep the service for now.  If they should ever drop support for MCE I would drop Netflix quicker than you can say ‘cracked DVD’.