{"id":1323,"date":"2012-09-08T12:09:40","date_gmt":"2012-09-08T16:09:40","guid":{"rendered":"http:\/\/www.streamingmeemee.com\/?p=1323"},"modified":"2012-09-08T12:09:40","modified_gmt":"2012-09-08T16:09:40","slug":"success-business-product-product-business","status":"publish","type":"post","link":"https:\/\/www.streamingmeemee.com\/index.php\/2012\/09\/08\/success-business-product-product-business\/","title":{"rendered":"Success = ((Business !> Product) & (Product !> Business))"},"content":{"rendered":"

I run two<\/a> companies<\/a>. I often get stuck in the process of improving my product at the expense of improving the business. This morning, while enjoying my coffee outside on a late-summer day, I came across an \u00e0 propos blog post.<\/p>\n

Alistair Croll<\/a> writes in his blog Lean Analytics Book<\/em><\/a> about the myriad ways a new shop owner can attract customers.<\/p>\n

In addition to a slew of great marketing ideas he reminded me that when you run a company you have to think about ‘the business’ just as much as ‘the product’.<\/p>\n

As to the title of this post; I can hear the code monkeys screaming at their screens and see the normal folk staring at the screen, heads slightly tilted with a “Huh?” face. Roughly translated it means that Success happens when the effort you spend on ‘the business’ is equal to what you expend on the ‘the product’.<\/p>\n

For the code monkeys that are screaming at the inefficiency of the code I offer this explanation: <\/p>\n